“If you’re starting out in film, try not to put money first.”—James Amuta
James Amuta is a filmmaker and a fixer who excels in film production, direction, aerial cinematography, and publicity. He is best known for his documentary film “Nightfall in Lagos.” He served as a producer for the highly praised Netflix original movie
James Amuta suggests prioritizing passion over money for those starting their film careers, as stated on his social media.
“If you’re starting out in film, try not to put money first. Build your brand – be passionate about expressing your vision first, and allow yourself grow organically,” he stated.
James, a man who knows the terrain so well, confidently affirms that up-and-coming filmmakers must put in the work first. Once their efforts bear fruit, the money will come automatically:
“When your efforts ripen, the money will automatically come chasing you. But you have to put in the work, first.”